Mobile Makes the World Go Flat!
Everything comes full circle, even web design. You might not have seen it yet, but there’s a brand new trend in town, and its called is flat web design. It’s capturing the industry, and the thing is it’s actually been known since Microsoft introduced it in 2006.
So exactly what is it that makes a “flat” web design?
Flat design is seen as simple, bright solid colors, plenty of white space, and the absence of drop shadows, gradients, and textures that were a major element of a web designer’s arsenal for some time now. Often typography plays a leading role in flat web design. Flat web design is a â€œsmooth” solution whose aim is to eliminate as many decorative elements of a â€œ3D” type look as possible.
Why the rebellion away from 3D to flat design?
The reason making the most sense is that designers have found it harder and harder to cram all the elements of a 3D design into a world full of mobile screens. The 4 inch limitations placed on this are making moving to a simpler, more compact and functional user experience right out of the gate. This joined with making pages load faster, and have far more responsiveness is paramount in a mobile world where seconds matter.
Trend or is flat web design here to stay?
The jury is still out on that, but the reality is if it is a trend, elements of it may be tough to dismiss quickly. Apple is rumored to be contemplating a flat design for the next operating system, the iOS7. If it does turn out to be a trend, the simplicity and user-friendly functionality of flat web design might give it a longer shelf life than you may think!
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Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect. https://www.linkedin.com/in/chikquintans