Tips to Rock Your Google Local Listing - Underground Marketing Society

Tips to Rock Your Google Local Listing

By Chik Quintans | Google+

Feb 28

Tips to Rock Your Google Local Listing

So far, Google+ has been sort of like that dog that keeps coming back into your yard searching for scraps. I mean, what should you do with him? The fact is, this dog can hunt! Businesses are starting to wake up to the opportunities with Google+, aiding not just with social media interaction, local visibility on the internet, and helping to establish your brand; but the numerous ways it helps you with your content. And it’s getting results: websites using the +1 Button increase page traffic by 350%, and over 925,000 people join Google+ every day!

Tips to Rock Your Google Local Listing

Seven Tips for Utilizing Your Google+ Page

Confused about how to use Google+? No worries – use these to get started!

  1. Complete your Google+ profile – Give this a bit of thought as you do it. Use interesting photos and images, and be sure you link out to your other social media accounts.
  2. List your key information – In particular hours of operation, contact information, as well as maps and directions.
  3. Link to your sites – make sure you link to your main business blog or site. This is a must!
  4. Create your business page –You can create content of any length, including video. This has strong benefits for search results as well as folks that find you on Google+.
  5. Link out to your content –Doing this will have several benefits, first of all getting them indexed nearly instantly, and also a several other search engine advantages. You can even use your Google+ page to make posts, complete with multimedia that can link out to your content elsewhere.
  6. Utilize the Direct Connect feature – This Google+ tool allows people to add you to circles when they come across you in search. Similar to a Facebook “Like”.
  7. Use video chat in Google+ Hangouts – This one is extremely useful. When you conduct a video chat, Google+ streams it, records it, and sends you the recording via email. After that you can upload to YouTube, thus creating more useful content. One terrific method to use this is to make impromptu product demos.

This barely scratches the surface of what’s possible with Google+. To discover even more strategies as well as a very cool infographic on the subject see this post on CopyBlogger.


About the Author

Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect.