How to Get Your Local Business Pages to Rank - Underground Marketing Society

How to Get Your Local Business Pages to Rank

By Chik Quintans | Content Marketing

Sep 08
local rankings

local rankingsHow to Get Your Local Business Pages to Rank

You have a local business and you count on your local listings to bring you the business that keeps the doors open. Being seen on the first page of Google is a major factor in your business moving forward.

So what should you do when your rankings begin to drop? What was a steady stream of leads and customers has turned into a trickle, and you don’t have a hint as to why.

Oftentimes it’s a simple solution, and calls for a simple fix that can restore you in days. In other cases it may be somewhat more in-depth. Let’s take a peek at a few of the reasons why your local rankings may take a hit, and what you are able to about it.

Several reasons your local rankings sometimes fall

  • Not Following Google Places Quality Guidelines – Google is very generous in giving you a roadmap of just what they expect of a site they would list in their local listings. You can find it here. Ignore these guidelines and you risk disappearing from the search results!
  • Inaccurate or inconsistent NAP Information – If you have information that is outdated, incorrect or otherwise misleading, Google will rightly assume you don’t know what you’re doing. Make sure that all your name, address and phone (NAP) information is accurate. There are various tools to help with this task.
  • Duplicate content – A problem that sites with multiple locations run into is that they like to use the same content for all their locations. Make it your business to appeal to that particular location as much as you can, so that Google doesn’t see your site as trying to rank the same page multiple times.
  • No updating or recent activity – If you haven’t done any updating of your pages for some time, you might find yourself a victim of just not keeping up with your competition. Keep your content fresh and current, and make it your business (because it is!) to keep seeking citations and positive reviews to help you rank well.

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I hope you found this post helpful to you and your business and would greatly enjoy hearing how you’re going to implement my suggestions above. In addition, I would also like to hear about what is working for you.
For guidance and professional consulting when it comes to your business success, contact us at UnderGround Marketing Society LLC. We can be reached by phone, at 888-296-9052, or email: [email protected]

About Chik
Chik Quintans is the founder of UnderGround Marketing Society, LLC {UGMS}, a North Seattle based digital marketing company. UGMS is focused on helping local businesses and/or your sales teams grow their market share through emerging internet based technology. Serving both U.S. and Canadian located businesses, our unique process, R4+encompasses a multi-facetted approach to online marketing. Establishing your business as a local authority via building and marketing your Five Star Reputation, achieving top internetSearch Rankings combined with a broad Social Presence. The result? Your business will attract highly targeted new business.
Self measure your online presence with our FREE tool Local Presence Ranker


About the Author

Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect.