See How to Easily Manage your Local Business Listings

By Chik Quintans | Blogging

Dec 11
local business listings
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local business listingsSee How to Easily Manage your Local Business Listings

Managing your local listings can be a pain if you don’t have a plan. There are many moving parts, and even a relatively small error can lead to problems that can cost you in a rather expensive way.

If you’ve got multiple locations for your business this work might be all the more unsavory, but steel yourself with the truth that getting this part right can unlock the door to a better business in numerous ways. Let’s take a look at some of what you ought to do to achieve good local listing management.

Getting the basics of your local listings in order

Here are some of the basics you need to take care of before trying to be a local rock star.

  • The most essential aspect of managing your local listings is to make sure your NAP data, that is your company’s name, addresses and phone contact, (along with all your other data) is correct across all locations and platforms.
  • Many times local companies make the mistake of lacking a phone contact number. Don’t be that guy! Even if it is only a voicemail ensure your customers and prospects can reach you.
  • Make sure to completely fill out any profiles online that contain your information. This is a great way to get info out there about your business, and the more you can inform readers, the greater shot you’ll have at getting that new lead.

Taking the next step

After you’ve got your business listings on your sites and local directories finished, it’s time to look into what you can gain from the many and varied local business sites meant to help you get noticed. Many of these won’t charge a fee, but there are a few that are worth spending a few dollars on. What follows is a few ideas to get you going.

  • Make sure you are indexed in the major search engines, Google, Yahoo and Bing.
  • Take a look at sites like Infogroup, Acxiom, Localeze, and Factual. These aggregators provide data to mobile companies and search engines alike, and are very useful in extending your reach and visibility.
  • Yelp, Yext, Foursquare, Facebook possess a lot of authority when it comes to local business. Good reviews on these can boost your business quickly.
  • Tools like Bright Local, Moz Local or Whitespark are extremely handy when it comes to monitoring citations and tracking your progress. You’ll need to enlist one of these to help garner more and better citations that can give your business a boost.

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I hope you found this post helpful to you and your business and would greatly enjoy hearing how you’re going to implement my suggestions above. In addition, I would also like to hear about what is working for you.
For guidance and professional consulting when it comes to your business success, contact us at UnderGround Marketing Society LLC. We can be reached by phone, at 888-296-9052, or email: [email protected]

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About Chik
Chik Quintans is the founder of UnderGround Marketing Society, LLC {UGMS}, a North Seattle based digital marketing company. UGMS is focused on helping local businesses and/or your sales teams grow their market share through emerging internet based technology. Serving both U.S. and Canadian located businesses, our unique process, R4+encompasses a multi-facetted approach to online marketing. Establishing your business as a local authority via building and marketing your Five Star Reputation, achieving top internetSearch Rankings combined with a broad Social Presence. The result? Your business will attract highly targeted new business.
Self measure your online presence with our FREE tool Local Presence Ranker

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About the Author

Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect. https://www.linkedin.com/in/chikquintans