See How to Come Up with a Viable Content Marketing Plan - Underground Marketing Society

See How to Come Up with a Viable Content Marketing Plan

By Chik Quintans | Blogging

Dec 01
content marketing plan

content marketing planSee How to Come Up with a Viable Content Marketing Plan

You’ve heard it a thousand times, nevertheless, content is still very much King. Google loves to rank new fresh substantive content, and most businesses fail at least partially due to a dire lack of content.

And it’s not simply words. It’s a lot of them, authoritative and engaging, original and unique that drive both search engine rankings and traffic. It’s also many other types of content, particularly visual that gets the job done.

So how do you set about crafting all this wonderful content? The first thing to know is that you can do this very simply when you create a content marketing plan and determine to stick to it. Let’s check out several steps toward generating your own content marketing plan.

Developing a terrific content marketing plan

Find your audience and give them what they want – All businesses have a unique audience all their own, and yours does as well. You need to identify who they are by creating your own customer “avatar” and understanding what they need.

Choose your types of content – You aren’t limited to just blog posts; you’ve got the whole content world at your feet these days. Never before has it been so easy to create so many different types of web content, such as videos, podcasts, unique imagery, infographics, webinars and more. Decide which forms work best for you and start producing.

Post new content regularly – If you post once per month, or even once per week, you might as well not do it at all. Statistics indicate that companies that create 15 blog posts per month average 1,200 new leads per month. And that’s just blog posts; not even counting all the other types of content you’ll be producing.

Promote your content – Once you’ve managed to create this awesome new content, don’t make the fatal mistake of doing nothing about it. Get out there and tell the world about it, promoting it on your social media channels and anywhere else you can. There is just too much competition to be heard on the Web otherwise.

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I hope you found this post helpful to you and your business and would greatly enjoy hearing how you’re going to implement my suggestions above. In addition, I would also like to hear about what is working for you.
For guidance and professional consulting when it comes to your business success, contact us at UnderGround Marketing Society LLC. We can be reached by phone, at 888-296-9052, or email: [email protected]

About Chik
Chik Quintans is the founder of UnderGround Marketing Society, LLC {UGMS}, a North Seattle based digital marketing company. UGMS is focused on helping local businesses and/or your sales teams grow their market share through emerging internet based technology. Serving both U.S. and Canadian located businesses, our unique process, R4+encompasses a multi-facetted approach to online marketing. Establishing your business as a local authority via building and marketing your Five Star Reputation, achieving top internetSearch Rankings combined with a broad Social Presence. The result? Your business will attract highly targeted new business.
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About the Author

Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect.