What You Can Do to Make Google Love Your Website - Underground Marketing Society

What You Can Do to Make Google Love Your Website

By Chik Quintans | Search Engine Optimization : SEO

Nov 24

optimizeWhat You Can Do to Make Google Love Your Website

All of us want our web pages to rank well, and often times we think that just posting a wealth of great content should do the trick, but we’re here to tell you that there is a bit more to the recipe than just adding words and images.

Google loves to reward pages that are technically well done with high rankings, as they feel that while you may have great content, if your user experience is less than wonderful, they’ll say no thank you and look elsewhere.

Let’s have a look at a 5 ways you can better optimize your pages to be more Google-friendly.

5 Tips for optimizing the technical side of your web pages

Page speed – You may have heard the latest human attention span statistic; that we now are transfixed a mere 8 seconds, one second less than a Goldfish. Therefore it should come as no surprise that Google will not rank your site well if it loads slowly, as people will consider this a poor user experience, or perhaps not go there at all!

Good internal link plan – Google will favor your page if you are using an intelligent and useful internal link scheme. In addition to helping to pass Pagerank, the main reason for linking to relevant pages you own or authority pages you don’t is to optimize the user experience for your visitors.

Make sure you are Schema compliant – Schema.org is the web language markup that Google, Yahoo and Bing have agreed to use in order to better see what your pages are about. This is one you’ll need a webmaster for.

Employ expected HTML – The traditional HTML elements that are used to determine what your pages are saying should be in place. Some of these would be items like H1-4 tags, image alt tags, site descriptions and a few others.

Proper use of keywords – Utilizing your keywords throughout your page in the places Google wants to see them such as in title tags, page URLs, post and page titles along with other tags and textual content should go a long way toward helping you rank for your chosen phrases.

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I hope you found this post helpful to you and your business and would greatly enjoy hearing how you’re going to implement my suggestions above. In addition, I would also like to hear about what is working for you.
For guidance and professional consulting when it comes to your business success, contact us at UnderGround Marketing Society LLC. We can be reached by phone, at 888-296-9052, or email: [email protected]

About Chik
Chik Quintans is the founder of UnderGround Marketing Society, LLC {UGMS}, a North Seattle based digital marketing company. UGMS is focused on helping local businesses and/or your sales teams grow their market share through emerging internet based technology. Serving both U.S. and Canadian located businesses, our unique process, R4+encompasses a multi-facetted approach to online marketing. Establishing your business as a local authority via building and marketing your Five Star Reputation, achieving top internetSearch Rankings combined with a broad Social Presence. The result? Your business will attract highly targeted new business.
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About the Author

Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect. https://www.linkedin.com/in/chikquintans