Are You Committing Any of These Social Media Blunders? - Underground Marketing Society

Are You Committing Any of These Social Media Blunders?

By Chik Quintans | Social Media

Nov 06
5 social media marketing mistakes

5 social media marketing mistakesAre You Committing Any of These Social Media Blunders?

You probably think it’s enough to be part of social media in anyway, but let me be the one to tell you: there are some grievous errors you could be making with your social media marketing that will not only cost you followers, but hurt your brand long term.

All too often we stumble into it, and not just fail to produce any results we can point to, but may in many cases actually hurt our own brands by unintentionally making several all too easy to make mistakes. Let’s take a look at what these mistakes are, and how you can avoid them.

5 Social media marketing mistakes to avoid

  • Not being visual – These days people are all about wanting to view, not read. So whether you have a video, cool image or unique infographic, rest assured that your visual content will be read more, engaged with more ,and ultimately be acted upon much more.
  • Constantly selling – Put yourself in their shoes: do you like to have sales messages in your face continuously? No. Neither does your audience. Strive to make your sales pitches no more than 20 percent of your content at most.
  • Making negative comments disappear – This is a big no-no. If people determine that you are managing your social media in this fashion, they’ll not trust you in any way. It just looks like the complainer was right, and you’re trying to hide it. Instead use this as a chance to show awesome customer service!
  • Don’t buy likes and fans – Even though this appears on the surface to be an easy way to pump up the volume on your social media, the truth is it will have the opposite effect. The social networks won’t like it, and any real fans or followers you have will see right through it.
  • Don’t use LikeBait – LikeBait, as its name implies, is the act of bating people to like your post or page by crafting a controversial or otherwise titillating headline to get people to click or like. The problem is, there is usually not real or relevant content behind the headline. Facebook hates this as well, and is changing their algorithm to exclude it.

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I hope you found this post helpful to you and your business and would greatly enjoy hearing how you’re going to implement my suggestions above. In addition, I would also like to hear about what is working for you.
For guidance and professional consulting when it comes to your business success, contact us at UnderGround Marketing Society LLC. We can be reached by phone, at 888-296-9052, or email: [email protected]

About Chik
Chik Quintans is the founder of UnderGround Marketing Society, LLC {UGMS}, a North Seattle based digital marketing company. UGMS is focused on helping local businesses and/or your sales teams grow their market share through emerging internet based technology. Serving both U.S. and Canadian located businesses, our unique process, R4+encompasses a multi-facetted approach to online marketing. Establishing your business as a local authority via building and marketing your Five Star Reputation, achieving top internetSearch Rankings combined with a broad Social Presence. The result? Your business will attract highly targeted new business.
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About the Author

Chik Quintans is a Digital Marketing Strategist with a passion for helping sales teams and businesses grow. As the owner of UnderGround Marketing Society LLC, creating a strong online brand and building a broad footprint online for sales teams and businesses are he and his company's areas of focus. Whether that be leveraging marketing channels and approaches such as social media, reputation, search engine optimization (SEO), video marketing and more. Chik Quintans can be reached on LinkedIn where you are invited to connect.